About the brand: For over 35 years, Natrol has been a leading manufacturer of Vitamins, Minerals & Supplements and is dedicated to empowering consumers to “Own Your Health” with the help of our top-selling products, Melatonin, 5-HTP and Biotin. At the core of its success is their unwavering focus on five strategic principles — Quality, People, Innovation, Customer Service, and Cost Effectiveness. The company is based in Chatsworth, CA.

“Founded in 1980 by Elliott Balbert as a cosmetics company, Natrol evolved over the past several decades into one of the most recognized name brands in the Vitamin, Mineral and Supplement category, helping to form what is now titled the “Nutraceuticals” industry.  It is considered a pioneer in formulating food into medicinal supplements for better health and wellness.” according to the company website.

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